Do not post to your blog unless you have something genuinely useful to say. Don’t just pad and fluff your blog just to have something written there. The difference will be clear, and users will not return to your site if they think the content is useless.
Be personable and friendly in everything you do. Throughout your article, you should always allow your personality to shine through, but do not forget to do this in other forms of communication as well. You should always have the same styles for articles, blog descriptions, comments, emails, and anything else involving another person.
You can find guest bloggers simply by looking for other blogs in your niche. Send other bloggers e-mails, asking them to trade posts. Ask them to write a post for your blog, and in exchange, you write a post for theirs. This is an easy way to find buy backlink and traffic. Be sure to read the blog, and get an idea of their writing style. You will want to find bloggers that have blogs in the same niche as yours. When you contact them, be sure to tell them how writing a blog post for your blog will benefit them.
Online forums and discussion groups. Find gathering places where people interested in your topic area communicate on message boards or email lists. Join these groups and participate in discussions when you have something relevant to add. This is free, but requires a time commitment and good communication skills.
Affiliate programs can bring visitors and sales to your site, and can help others to make money for their efforts promoting your products. If affiliates aren’t making sales, you’re not paying them any money, so it is a low risk way to promote your site.
Make sure to update often to maintain and expand your readers coming in. The best blogs post a new entry at least once per day. If you can’t imagine maintaining that pace, try to come up with a few weeks’ worth of writing prior to taking your blog live.
Guest blogging is a great way to build up your email list and to bring you new clients. By asking another profession that could be a referral partner for you, you are exposing yourself to a brand new audience. For instance, if you are a business coach, you could ask an attorney or accountant if you could do a guest post on their blog. By picking a topic that would be of interest to their clients, you get new readers that would never have read your blog or gone to your website.
Refrain from chatting it up with the people sitting around you and networking has to be subtle. The star of the event is the designers and what is happening on the runway. Pay attention.